Does ‘X’ Mark Budding Horror Franchise For A24 – Specialty Box Office – Deadline?

The smart slasher/horror of the A24 X grossed over $4.4 million on 2,865 screens to take fourth at the weekend box office, surpassing expectations for writer/director Ti West’s return after a six-year absence from the film. His very first wide release, a cross between the Texas Chainsaw Massacre and Boogie nights, is currently Certified Fresh at 96% and has a prequel almost done and a sequel on the way.

About 73% of moviegoers were between the ages of 18 and 35, indicating a return to theaters of younger demos that A24 caters well to with edgy and horror fare, including recent Red Rocket, Lam and Zola like The witch, the lighthouse, uncut gems and that of Ari Aster Hereditary, Midsummerand with movies like The Green Knight that play well in both large chain and arthouse cinemas.

Although not yet dated or titled The X prequel is pretty far into the post. Teasers are currently playing at the end of X† It will focus on a youthful version of the elderly female killer, one of the characters played by Mia Goth (she plays two roles in X, a young stripper Maxine, who hopes she will become famous with a porn movie, and a hateful older villain, Pearl.

There will probably be a third movie, and X sequel, en route to wrap up what would be A24’s first bona fide franchise (if you exclude The Souvenir and The Souvenir: Part II

X gross profit: Fri- $1,776M+; Sat. $1,512+; Sun. – $1,119M. PSA, $1,538.

The photo follows a group of young filmmakers who set out to make a pornographic film in rural Texas in 1979. When their reclusive, elderly hosts catch them in the act, the cast must fight for their lives. Starring Jenna Ortega, Martin Henderson, Mia Goth, Scott Mescudi (rapper Kid Cudi) and Brittany Snow. X just premiered on South by Southwest (see Deadline review), which is where A24 and West revealed that they were already working on a post-production prequel that was shot in the same secret New Zealand location where the first movie was made . The prequel is also written and directed by West, with Goth playing her again X role.

X mixes humor with gore. And West describes the plot within the plot, making a porn movie, “like a little love letter to indie movies.”

Meanwhile, Focus Features’ the outfit grossed $1.51 million on 1,324 screens. That’s a $1,140 PSA for the movie written/directed by Graham Moore (The imitation game screenwriter) and starring Mark Rylance. It is Rotten Tomatoes Certified Fresh with 91% critics and a 94% audience rating. Exit polls show 74% in the top two boxes (‘excellent’ and ‘very good’) with an absolute recommendation of 55%. It scores 8e at the weekend box office.

Focus functions

A 40% increase from Friday to Saturday bodes well for word of mouth.

This is a market where older demos loved by arthouses were the slowest to return. But at the same time, they’ve never had anything like a steady stream of quality content to lure them back. Demos for the outfit were 59% older than 35 and 41% younger. It is skewed 56%/44% male/female.

“Graham has nailed a strong debut opening with these songs across the country, buoyed by his word of mouth… [which] points to a healthy, long life for the film and we are delighted that it will bring adult moviegoers back to the cinema,” said Lisa Bunnell, distribution director, Focus. Term Assessment.

The distributor said luxury/specialty chains – Alamo, Landmark, Cinepolis, IPIC – outperformed their normal box office weekend market share with the film. The Landmark, LA, IPIC River Oaks Houston, Alamo Brooklyn were three of the top four performing theaters.

the outfit gross: fri. – $530,000 ($100k in Thursday previews); Sat. $590,000; Sun.- $390,000.

The weekend also showcased anime in a league of its own with Crunchyroll’s prequel Jujutsu Kaisen 0 opening to $17.7 million on 2,286 screens for a PSA of $7,742, and taking second place after that the batter

Stage 6 Movies

Supernatural thriller Umma from Sony’s Stage 6 Films earned $338K on Friday, $352K on Saturday and a projected $225K today at 805 locations, for a three-day opening weekend totaling $915K and PSA of $1,136. um, the Korean word for “mother” follows Amanda (Sandra Oh) and her daughter (Fivel Stewart) living a quiet life on an American ranch that is disrupted when the remains of her estranged mother arrive from Korea.

Alice from Vertical Entertainment/Roadside Attractions reported an estimated 3-day gross of $176,120 on 170 screens for a PSA of $1,036. This movie also jumped from Friday to Saturday, Roadside noted, on strong word of mouth. From Krystin Ver Linden, with Common, Keke Palmer, Alice premiere on Sundance. After a daring escape from the ruthless owner of a rural Georgia plantation, an enslaved woman soon discovers that the year is actually 1973.

Gross: Fri – 61,875; Sat. – 70,090; Sun – 44,155.

Documentary Jane by Charlotte from Utopia – a portrait of actress, model, singer-songwriter and fashion icon Jane Birkin by her daughter, Charlotte Gainsbourg, grossed an estimated $13,447 in its opening weekend with 7 engagements for a $1,921 PSA. Utopia has US rights and is open at the Quad in NYC (going to open Landmark Westwood next weekend). Distributor Maison 4 Tiers covered an additional five screens in Canada.)

Amazon presented Master — which had no screen count in Friday’s preview, but the number for the weekend is 188. It’s also on Prime Video. The digital and e-commerce giant closed its acquisition of MGM last week, so it will be interesting to see how its strategy for theatrical releases evolves. MGM/UAR release grossed. Amazon doesn’t.

Master is written/directed by Mariama Diallo and stars Regina Hall, Zoe Renee and Amber Gray. The Sundance premiere follows three women striving to find their place at a prestigious New England university, whose icy elitism may be hiding something sinister.

Elsewhere, Atlas Distribution released laleh in 9 locations to debut at $2,900.

Kino Lorber open Ahed’s knee at Lincoln Center to an estimated 3-day gross of $5,738.

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